About ROXO
Roxo is TCU’s student ad + pr agency located in the Bob Schieffer College of Communication.
Since 2011, this social enterprise has served more than 75 businesses and organizations across Texas, winning numerous awards for its creative work and innovative strategies. Nearly 200 students have worked as Roxstars, gaining industry experience, portfolio pieces and hands-on experience that goes far beyond the classroom.
Roxo Agency is a TCU student advertising and public relations agency certified by The Public Relations Student Society of America (PRSSA). As a Graphic Designer, I worked closely with art directors, creative directors, project managers, and the account team on the concept, presentation, design, and production of various advertising campaigns. I work across disciplines including branding campaign identity, motion graphic design, illustration, storybroading, template design, and video editing. My team is working for Righteous Foods for Spring 2024
FALL 2023
Alliance For Children
Alliance For Children is a Tarrant County non-profit organization involved in protecting children from abuse. “See to Inspire Change” is an educational campaign that aims to empower child protection through a palatable language. This campaign includes a Hero sticker, an Alliance For Children Half-pager, and a 9-short series on “9 Steps to Prevent Abuse”.
Award: Kick A** 2024 Graphic Design Spring Juried Exhibition - Special Judge's Award in Illustration & Typography
Kick A** Graphic Design Student Show is an annual department competition for juried exhibitions and merit-based scholarships. As one of the 32 selected works among over 152 applications, my animated shorts series for Alliance For Children won the Judge’s Award for Typography & Illustration.
TCU Department of Sustainability and Environmental Service - Social Media Launch
The TCU Department of Environmental Science and Sustainability is a group of TCU faculty, staff, students, and alumni who promote sustainability through a hands-on learning experience with an emphasis on study programs, research, and fieldwork. Served as a new voice of the department, the launch of the department’s Instagram account highlights the education in this field. The Social Media Suite includes an account logo, a 12-page brand guideline, a flyer, and, 17 Canva templates.